Job Description
Position: Social Media Community Manager
Company: Meta Platforms
Location: Mafeteng, Lesotho
Experience: 3-5 years
Education: Bachelor’s Degree in Marketing, Communications, or related field
Employment Type: Full-time
Industry: Social Media & Digital Marketing
Department: Marketing & Communications
Vacancies:1
Company Overview
Meta Platforms, a global leader in social connectivity, operates a suite of products that empower billions of people to share, learn, and grow together. With a strong commitment to expanding digital inclusion across Africa, Meta has established regional hubs that support local talent, foster innovation, and drive sustainable economic growth. In Lesotho, Meta’s presence is anchored by partnerships with telecom providers, NGOs, and educational institutions, creating a vibrant ecosystem for digital creators and businesses.
The company’s mission to build community and bring the world closer aligns with Lesotho’s national development goals, especially in digital transformation and youth empowerment. Meta’s investment in local infrastructure, training programs, and content moderation ensures that Lesotho’s digital landscape remains safe, vibrant, and inclusive. As part of its growth strategy, Meta is actively seeking dynamic professionals who can champion community engagement, content strategy, and brand advocacy across its platforms.
Job Overview
The Social Media Community Manager will serve as the voice of Meta in Mafeteng, shaping online conversations, fostering authentic relationships, and driving user growth on platforms such as Facebook, Instagram, and WhatsApp. This role is pivotal in translating global brand guidelines into locally resonant campaigns, monitoring community sentiment, and collaborating with cross‑functional teams to deliver impactful digital experiences. The successful candidate will be instrumental in advancing Meta’s vision of a connected Lesotho, while supporting broader regional objectives.
By joining Meta, you will be part of a forward‑thinking team that values creativity, data‑driven decision making, and cultural relevance. You will work closely with product managers, content creators, and policy teams to ensure that community initiatives align with both corporate standards and local expectations. This position offers a unique platform to influence digital culture, promote safe online environments, and contribute to the economic empowerment of Lesotho’s youth.
Key Responsibilities
- Develop and execute localized social media strategies that increase brand awareness, user engagement, and community growth across Meta’s platforms.
- Monitor, analyze, and report on community sentiment, trends, and performance metrics, providing actionable insights to senior leadership.
- Engage directly with users, influencers, and partner organizations to foster authentic conversations, address concerns, and promote positive brand experiences.
- Collaborate with content creators to produce culturally relevant, high‑quality multimedia assets that resonate with Lesotho audiences.
- Implement community moderation policies, ensuring compliance with Meta’s safety standards and local regulations.
- Lead virtual events, webinars, and live sessions that showcase product features, digital literacy, and entrepreneurship opportunities.
- Coordinate with the advertising sales team to identify opportunities for sponsored content and revenue‑generating campaigns.
- Stay abreast of emerging social media trends, platform updates, and competitor activities to maintain a competitive edge.
- Provide mentorship and training to junior community staff and interns, fostering a culture of continuous learning.
- Represent Meta at local industry conferences, university career fairs, and community outreach programs.
Required Skills
- Exceptional written and verbal communication skills in English and Sesotho, with the ability to craft compelling narratives.
- Strong analytical mindset, proficient in using social media analytics tools (e.g., Meta Business Suite, Sprout Social) to interpret data.
- Deep understanding of Lesotho’s cultural nuances, digital habits, and emerging online trends.
- Proven experience in community management, influencer outreach, or digital marketing within an African context.
- Creative thinking and ability to generate innovative content ideas that drive engagement.
- Excellent problem‑solving skills, with a calm and diplomatic approach to conflict resolution.
- Ability to work independently and collaboratively in a fast‑paced, remote‑friendly environment.
- Familiarity with content moderation policies, online safety standards, and data privacy regulations.
- Proficiency in graphic design basics (e.g., Canva, Adobe Spark) is a plus.
- Passion for technology, social impact, and empowering local communities.
Education
A Bachelor’s degree in Marketing, Communications, Journalism, Business Administration, or a related discipline is required. Candidates with additional certifications in digital marketing, social media management, or community building will be given preference.
Experience
Applicants should have 3‑5 years of hands‑on experience managing social media communities, executing digital campaigns, or working in a similar role within the African market. Experience with Meta’s advertising products, community moderation, or influencer partnerships is highly desirable.
Benefits
- Competitive salary aligned with market standards in Lesotho.
- Performance‑based bonuses and incentive programs.
- Comprehensive health insurance covering medical, dental, and vision.
- Generous paid time off, including vacation, sick leave, and public holidays.
- Professional development budget for courses, certifications, and conferences.
- Access to Meta’s global learning platforms and internal knowledge bases.
- Flexible working hours and remote work options.
- Employee assistance program focused on mental health and well‑being.
Training
- Onboarding program that introduces Meta’s culture, policies, and platform tools.
- Ongoing workshops on data analytics, content creation, and community safety.
- Mentorship pairing with senior community managers from regional hubs.
- Access to Meta’s internal certification pathways for advanced social media strategy.
Working Environment
Meta offers a collaborative, inclusive, and innovative workplace where ideas are celebrated and diversity is championed. The Mafeteng office is equipped with modern workstations, high‑speed internet, and meeting spaces designed for creativity. Employees enjoy a supportive culture that encourages work‑life balance, continuous learning, and community impact. As part of Meta’s global network, you will have opportunities to connect with colleagues across continents, share best practices, and contribute to worldwide initiatives.
Application Process
Interested candidates should submit their updated resume and a cover letter outlining their relevant experience and motivation for joining Meta in Lesotho. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited to a virtual interview followed by a practical assessment. For more details on the recruitment timeline and FAQs, please visit our dedicated portal.
https://www.rwandajobsearch.com/
Equal Opportunity Statement
Meta Platforms is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, gender, age, disability, sexual orientation, religion, or any other protected characteristic. All qualified applicants will receive consideration for employment without regard to any protected status.